How does marketing create customer loyalty?

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Ann has a small restaurant in her hometown. She knows that people who live in the city sometimes dine out to try different international cuisines. Its town is in a popular tourist area, so there are also many visitors who come … Read More

How to… Marketing for Small Business

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With the exponential growth of the popularity of the Web – the primary instrument using the Internet – an increasingly profitable activity began to be used by a growing number of companies: electronic advertising and marketing, instruments that offer tremendous … Read More

EU Translation Guide

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European Commission staff have to write many different types of documents. Whatever the type – legislation, a technical report, minutes, a press release or speech – a clear document will be more effective, and more easily and quickly understood. This … Read More

What is Marketing? The “Seven P’s”

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Many people think that marketing is introducing products or services to customers and offering them attractive promotions in order to increase sales. This is correct, but marketing is much more than that. If customers try your products or services and … Read More

Insurance Glossary

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Insurance terminology and risk management. Insurance, in law and economics, is a form of risk management primarily used to hedge against the risk of potential financial loss. Insurance is defined as the equitable transfer of the risk of a potential … Read More

Sam Altman, ChatGPT and Small Modular Reactors

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(A light water small modular nuclear reactor. Credit: U.S. Government Accountability Office/Wikimedia Commons) Sam Altman is an entrepreneur, investor, and former president of Y Combinator, a startup accelerator that has funded companies like Airbnb, Dropbox, and Stripe. He is also … Read More

The Car Show

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The e-book details the most interesting and important characteristics of the automobiles, car maintenance, styling features, car body style, the standard classification of the cars, an history of the automobiles, introduction in the automotive industry, and the traffic code, rules … Read More

Closed Economies, Autarchy – Failure and Economic Disaster

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Autarchy is an economic system in which the state refuses any commercial connection with the outside, solely relying on its own resources. In an autarchic economy, the state does not participate in the international economic life, is not part of … Read More

Internet Marketing, SEO & Advertising

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A guide for online marketers, advertisers and publishers, to increase the digital marketing and optimize their costs and benefits. Internet marketing, also known as digital marketing, web marketing, online marketing, search marketing or e-marketing, is the marketing (generally promotion) of … Read More

Drobeta Turnu Severin Heavy Water Plant: Construction

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Sfetcu, Nicolae (2023), Drobeta Turnu Severin Heavy Water Plant: Construction, Cunoașterea Științifică, 2:1, DOI: 10.58679/CS96723, https://www.cunoasterea.ro/drobeta-turnu-severin-heavy-water-plant-construction/   Abstract The heavy water plant was established under the name of Combinatul Chimic Drobeta, by Decree 400/16.11.1979, under the Inorganic Products Industrial Center … Read More

Search Engine Marketing

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Every day, all around the world, millions of people use search engines to find content on the Internet. Search engines are Web-based programs that index the Web and allow people to find what they are looking for. “Search,” or “search marketing,” is often used … Read More

Heavy water in Romania: Scientific and technological research, and plant design

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Sfetcu, Nicolae, “Heavy water in Romania: Scientific and technological research, and plant design”, in Telework (January 08. 2023), DOI: 10.13140/RG.2.2.36803.68642, https://www.telework.ro/en/heavy-water-in-romania-scientific-and-technological-research-and-plant-design/   Abstract The National Nuclear Program, the studies of specialized institutes and commercial treaties with other countries, based on … Read More

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