Emotions and Emotional Intelligence in Organizations
An argumentation for the dualistic importance of emotions in society, individually and at community level. The current tendency of awareness and control of emotions through emotional intelligence has a beneficial effect in business and for the success of social activities but, … Read More
Web 2.0 / Social Media / Social Networks
Web 2.0 is the evolution of the Web towards greater simplicity (requiring no technical knowledge or computer for users) and interactivity (allowing everyone, individually or collectively, to contribute, share and collaborate in various forms). The term “social media” is increasingly … Read More
How to… Marketing for Small Business
With the exponential growth of the popularity of the Web – the primary instrument using the Internet – an increasingly profitable activity began to be used by a growing number of companies: electronic advertising and marketing, instruments that offer tremendous … Read More
How to Sell (eCommerce) – Marketing and Internet Marketing Strategies
Techniques and actions for a company to develop the sale of the products and services by adapting, where necessary, the production and commercialization to consumer needs. Marketing is considered as the first creative link that will lead to sales. In … Read More
Small Business Management for Online Business
Web Development, Internet Marketing, Social Networks A guide for home business and small business companies to develop online strategies for online presence, using the advantages of Web 2.0, web development, online promotion and social media. Web 2.0 is the evolution … Read More
Internet Marketing, SEO and Advertising
A guide for online marketers, advertisers and publishers, to increase the digital marketing and optimize their costs and benefits. Internet marketing, also known as digital marketing, web marketing, online marketing, search marketing or e-marketing, is the marketing (generally promotion) of … Read More