click fraud Archives - MultiMedia https://www.telework.ro/en/tag/click-fraud/ Știință și filosofie, afaceri online (web design, marketing, traduceri, cărți online, rețele sociale), artă. Știința informației (data science, business intelligence). Fri, 26 Aug 2016 11:57:08 +0000 en-GB hourly 1 https://www.telework.ro/wp-content/uploads/2016/01/cropped-logostore-32x32.png click fraud Archives - MultiMedia https://www.telework.ro/en/tag/click-fraud/ 32 32 2257885 Pay per click https://www.telework.ro/en/pay-per-click/ https://www.telework.ro/en/pay-per-click/#respond Tue, 28 Apr 2009 15:46:29 +0000 https://www.telework.ro/?p=338 Pay per click, or PPC, is an advertising technique used on websites, advertising networks, and search engines. With search engines, pay per click advertisements are usually text ads placed near search results; when a site visitor clicks on the advertisement, … Read More

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]]> https://www.telework.ro/en/pay-per-click/feed/ 0 64432 Stealware and affiliate fraud https://www.telework.ro/en/stealware-and-affiliate-fraud/ https://www.telework.ro/en/stealware-and-affiliate-fraud/#respond Wed, 22 Apr 2009 14:38:23 +0000 https://www.telework.ro/?p=327 A few spyware vendors, notably WhenU and 180 Solutions, have written what the New York Times has dubbed “stealware”, and what spyware-researcher Ben Edelman terms affiliate fraud, also known as click fraud. These redirect the payment of affiliate marketing revenues … Read More

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]]> https://www.telework.ro/en/stealware-and-affiliate-fraud/feed/ 0 64430 Online Marketing Activities https://www.telework.ro/en/online-marketing-activities/ https://www.telework.ro/en/online-marketing-activities/#respond Mon, 16 Mar 2009 12:50:33 +0000 https://www.telework.ro/?p=146 Smith and Chaffey (2001) describe five key online marketing activities (the ‘5Ss’) which can be applied by an organisation to implement various online marketing tactics. For example, for an e-newsletter, the 5Ss are: Sell – Grow sales (the e-newsletter often … Read More

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