Web 2.0 / Social Media / Social Networks

Unlock the Power of Digital Connection with Web 2.0 / Social Media / Social Networks

 

Dive into the fascinating evolution of the internet with Nicolae Sfetcu’s comprehensive guide to Web 2.0, social media, and social networks. Published by MultiMedia Publishing, this book bridges the gap between the technical and the social, providing insights into how the web has transformed into an interactive and collaborative space.

ISBN: 978-606-9041-22-2
DOI: 10.58679/MM52438

What You’ll Discover

• The Evolution of Web 2.0: Learn how the internet evolved from a static resource to a participatory platform, empowering users to contribute, collaborate, and connect.
• Social Media and Its Impact: Unpack the history, trends, and future of social media, from early platforms to modern digital giants like Facebook and Twitter.
• Innovative Technologies: Explore Ajax, RSS, APIs, and other technologies that power today’s web applications and drive user interaction.
• Crowdsourcing & Collaboration: Understand the dynamics of user-generated content, mashups, and how collective intelligence shapes the digital landscape.
• Ethics and Controversies: Reflect on privacy, data security, and ethical dilemmas arising from this interconnected era.

Who Should Read This?

This book is essential for:

• Digital marketers and social media managers seeking a historical and technical edge.
• Educators and students exploring internet technologies and digital culture.
• Entrepreneurs and professionals navigating the dynamic online environment.
• Anyone curious about how social media and networks shape our daily lives.

Why This Book?

Nicolae Sfetcu brings a unique perspective, synthesizing technical innovation with sociological analysis. With detailed explanations and real-world examples, Web 2.0 / Social Media / Social Networks is your roadmap to mastering the digital world.

Reader Benefits

• Gain actionable knowledge on optimizing social media strategies.
• Deepen your understanding of social network dynamics and trends.
• Stay ahead with insights into future web advancements.

 

Don’t miss the chance to transform your understanding of the web.

Grab Your Copy Today!

 

Web 2.0 is the evolution of the Web towards greater simplicity (requiring no technical knowledge or computer for users) and interactivity (allowing everyone, individually or collectively, to contribute, share and collaborate in various forms).

The term “social media” is increasingly used and tends to replace the term Web 2.0 and covers the various activities that integrate technology, social interaction, and content creation. Social media uses collective intelligence in a spirit of online collaboration. Social media uses a lot of techniques, such as RSS feeds and other web syndication feeds, blogs, wikis, photo sharing (Flickr), video sharing (YouTube), podcasts, social networks (Facebook ), collaborative bookmarking, mashups, virtual worlds or microblogs (Twitter).

A social network is a set of brands, such as individuals or organizations, interconnected by links created during social interactions. It is represented by a structure or a dynamic form of a social group. The analysis of social networks is based on network theory, the use of graphs, and sociological analysis. It is the field that studies social networks.

CONTENTS:

Web 2.0
– Web 2.0 technologies
– Rich Internet Application
– – RSS
– – Labelling
– – Social tagging, folksonomy
– – Web protocols
– Economic issues
– Criticism
– – Technological content
– – An especially marketing term
– – Using a fake computer version
– – Preexisting technologies
– – Anteriority
– Extension of the terminology
– – Version numbers
– – Using 2.0
– Ajax programming
– – Principle
– – Technologies
– – Ajax and traditional Web applications
– – Alternatives
– – Advantages and disadvantages
– Web services
– – ​​Web services of type representational state transfer (REST)
– – – Introduction
– – – Denominations
– – WS Web Services
– – – Introduction
– – – Security and the WSDL
– – – Advantages
– – – Disadvantages
– – – Scenarios
– – – Platforms
Social media
– History
– Distinction between social media and digital social networks (DSN)
– Description of various social media
– – Discussion tools
– – Publishing tools
– – Contact digital social network
– – Content digital social network
– Social media professions
– Blogosphere
– – Social dynamics
– Crowdsourcing
– – Ethical, limitations, and controversies
– – Economics of crowdsourcing
– – – Volunteering, volunteerism and altruism … or economic benefit?
– – – Economic recovery, with bonuses, gifts, prizes or micropayments
– – Framework, issues and context
– User-generated content
– Mashup (web application hybrid)
– – Types of composite applications
– – Applications in the field of telecommunications
– – The most common examples
– – Advantages and disadvantages of mashup
– News aggregators
– – Technology
– – Uses
– – Interface for service access
– – Software
Social networks
– Introduction
– Social networks and social sciences
– – We can’t have more than 150 friends
– – Degrees of separation
– Major types of social networks
– From Web to Web 2.0
– Social graphs
– – Social graph expansion
– – Facebook open graph
– Microblogging
– Identity algorithms and APIs
– – OAuth
– – openID
– Social media search and management in large scale
– – Social media search
– – Content management in large scale
– – – Memcached
– – – Custom compilers or special programming languages
– – – Haystack
– – – Cassandra
– – Human powered and community question answering
– Mobility and geolocation
– Social rankings and vertical social networks
– Business and Social Networking
– – Social Businesses
– – Social Analytic tools
– Social Television
– Social Gaming
– Online communities
– – Participation
– – Online identity
– – The profiles of the users
– – – Undecideds
– – – Chameleons
– Hashtag
– – Origins
– – Use
– – Implementations in social networks
– Enterprise social networking
– – Protection and confidentiality of data
– – Tools
– Developing a learning community
– – 7 steps towards a dynamic learning community
– – The 8 dimensions of a learning community, by Bielaczyc and Collins
Social networking services
– Applications
– Economic model
– – Trade of data
– – Sale of advertising space
– – Transfer of assets
– Areas of applications
– – Internal versus external networks
– – Online professional networking services
– – Online services of former students
– – Political and governmental institutions
– – Associations and NGOs
– – Invitational networks
– Social bookmarking
– – History
– – How it works
– – Automatic notification
– – Advantages
– – Disadvantages
– Social commerce
– – Evolution of social commerce
– – Facebook Commerce (f-Commerce)
– – Twitter Commerce (t-Commerce)
– – Comparing products and prices
– – The “6 C’s” of social commerce
– Social marketing
– – What are the key social marketing concepts and principles?
– – Applying social marketing principles
– Social bookmarking
– – History
– – How it works
– – Automatic notification
– – Advantages
– – Disadvantages
– Social Media Optimization
– – Optimization techniques
– – Optimization strategies
– – – Blogging strategy
– – The origins
– – Spam
– – Advantage
– – Risks
– 1% rule in Internet culture
– – Gini coefficient
– – Result
Social sites
– Ask.fm
– – Criticism
– Facebook
– – Evolution of Facebook
– – – Branch Media and other (since 2014)
– – Criticism and controversy
– Google+
– – Application
– – Reactions
– – Characteristics
– LinkedIn
– – Competitive environment
– – LinkedIn strategy for Europe
– – Characteristics
– – Features
– – – LinkedIn Answers
– – – Groups
– – – Advanced features
– – – Other services
– Twitter
– – Features
– – – Tweet and retweet
– – – Subscriptions
– – – Timeline
– – – Mentions
– – – Hashtags
– – – Trending topic
– – – Lists
– – – Cashtags
– – – Verified accounts
– – – Direct messages
– – – Other uses
– YouTube
– – Presentation
– – Statistics
– – Popularity
Reference
About the author
– Nicolae Sfetcu
– – By the same author
– – Contact
Publishing House
– MultiMedia Publishing

MultiMedia Publishing House https://www.telework.ro/en/e-books/web-2-0-social-media-social-networks/
– Digital: EPUB (ISBN 978-606-9041-21-5), Kindle (ISBN 978-606-9041-23-9), PDF (ISBN 978-606-9041-22-2)
DOI: 10.58679/MM52438

Date: Mar 10 2017

PREVIEW: https://www.telework.ro/wp-content/uploads/2017/03/Web20-Media-Networks-Preview.pdf

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YouTube: https://www.youtube.com/watch?v=7ZLGf3f9bVA

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