A reciprocal link is a mutual link between two objects, commonly between two websites in order to ensure mutual traffic. Example: Alice and Bob have websites. If Bob’s website links to Alice’s website, and Alice’s website links to Bos’s website, the websites are reciprocally linked.
Website owners often submit their sites to reciprocal link exchange directories in order to achieve higher rankings in the search engines.
This article is licensed under the GNU Free Documentation License. It uses material from the Wikipedia.
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