Brand

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McDonald’s, represented by the Golden Arches, is one of the world’s most famous brands In marketing, a brand is the symbolic embodiment of all the information connected with a company, product or service. A brand typically includes a name, logo, … Read More

Telemarketing

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 Telemarket Office Early History Telemarketing is a registered trademark owned by Nadji Tehrani who founded TeleMarketing Magazine in 1982. Prior to that, the term was used extensively in Bell System communications relating to new uses for the outbound (WATS) and … Read More

Gambling industry, more important for US than the intellectual property?

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The World Trade Organization, on 21 December 2007, awarded Antigua and Barbuda an annual $21 million compensation claim against the US and also approved of Antigua’s right to suspend its recognition of US copyright and trademark laws to an amount … Read More