Pay per click

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Pay per click, or PPC, is an advertising technique used on websites, advertising networks, and search engines. With search engines, pay per click advertisements are usually text ads placed near search results; when a site visitor clicks on the advertisement, … Read More

Brand

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McDonald’s, represented by the Golden Arches, is one of the world’s most famous brands In marketing, a brand is the symbolic embodiment of all the information connected with a company, product or service. A brand typically includes a name, logo, … Read More