Television versus Internet in advertising

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Similarities: mass media TV and Internet gain audience by the speed of information transmission TV and the Internet survive by selling advertising between different varieties of provided information TV and the Internet provide the consumers show, besides information, so they … Read More

Privacy on the Internet

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As the protocols used for e-mail, HTTP uses broadcast of its messages clearly, making it vulnerable to even novices attackers. A simple solution to ensure the privacy of navigation is using an extension protocol called HTTP Secure or HTTPS. Addresses … Read More

Internet Protocols and Standards

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The main difficulty that occurs when so many computers are interconnected is to find a common language to exchange information. This difficulty is resolved by adopting global standards. In the Internet world, as in other communities, defining these standards is … Read More

Internet and Intranet

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Computers are connected in local area , metropolitan or wide area networks. In turn, the networks are linked together in what is called the Internet. The Internet is a global network of computers. Any computer connected to the Internet can … Read More

World Wide Web

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The World Wide Web (the “Web” or “WWW” for short) is a hypertext system that operates over the Internet. Hypertext is browsed using a program called a web browser which retrieves pieces of information (called “documents” or “web pages”) from … Read More

Internet governance

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Policies and mechanisms for Internet governance have been topics of debate between many different Internet stakeholders, some of whom have very different opinions for how and indeed whether the Internet should facilitate free communication of ideas and information. Definition The … Read More

History of spamming

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“SPAM” a 19th Century Problem In the late 19th Century Western Union allowed telegraphic messages on its network to be sent to multiple destinations. Up until the Great Depression wealthy North American residents would be deluged with nebulous investment offers. … Read More

Internet

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Visualization of the various routes through a portion of the Internet In the general sense, an internet (with a lowercase “i”, a shortened form of the original inter-network) is a computer network that connects several networks. As a proper noun, … Read More

e-Marketing

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e-Marketing is a type of marketing that can be defined as achieving objectives through the use of electronic communications technology such as Internet, e-mail, Ebooks, database, and mobile phone. It is a more general term than online marketing which is … Read More

E-mail spam

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E-mail spam is by far the most common form of spamming on the internet. It involves sending identical or nearly identical unsolicited messages to a large number of recipients. Unlike legitimate commercial e-mail, spam is generally sent without the explicit … Read More

Advertising

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Billboards and street advertising in Shinjuku, Tokyo, Japan, (2005) Generally speaking, advertising is the promotion of goods, services, companies and ideas, usually by an identified sponsor. Marketers see advertising as part of an overall promotional strategy. Other components of the … Read More

Online bingo

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Online bingo is the game of bingo (US|UK) played on the Internet. Online bingo is a multi billion dollar business. Unlike balls used in regular bingo halls, online bingo sites use a random number generator. Online bingo halls usually offer … Read More

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