The relationship between SEO and the search engines

Search engine operators became interested in the SEO community in the late 1990s. A number of high profile SEO community leaders established contractual relationships with search engines for advertising and consulting purposes. These early contacts led to an amelioration of … Read More

Consecutive and liaison interpreting

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The CI interpreter Patricia Stöcklin renders Klaus Bednarz’s speech to Garry Kasparov. The CI interpreter Patricia Stöcklintakes notes Garry Kasparov’s speech. The CI interpreter Patricia Stöcklin renders Garry Kasparov’s speech to the audience. Consecutive interpreting In consecutive interpreting, the interpreter … Read More

e-Mail marketing – The Bad

Many companies use e-mail marketing to communicate with existing customers, but many other companies send unsolicited commercial e-mail, also known as spam. Illicit e-mail marketing antedates legitimate e-mail marketing, since on the early Internet it was not permitted to use … Read More

Online Marketing Activities

Smith and Chaffey (2001) describe five key online marketing activities (the ‘5Ss’) which can be applied by an organisation to implement various online marketing tactics. For example, for an e-newsletter, the 5Ss are: Sell – Grow sales (the e-newsletter often … Read More

Subtitle editing programs

Aegisub – Free and open source software. A relatively new editor, focused mostly on typesetting. It works in Windows NT, 2000, XP and Vista, and with limited functionality on Linux, FreeBSD and Mac OS X. Since it has the most … Read More

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