Promotion

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Cheerleaders at a pep rally Promotion is one of the four aspects of marketing. The other three parts of the marketing mix are product management, pricing, and distribution. Promotion involves disseminating information about a product, product line, brand, or company. … Read More

Back-translation

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A back-translation is a translation of a translated text back into the language of the original text, made without reference to the original text. In the context of machine translation, this is also called a “round-trip translation.” It is analogous … Read More

Poker jargon – M

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M-ratio In no-limit or pot limit games the ratio of stack to the blinds and/or antes. For example 8-way in a no limit game hold’em game with blinds of $50/$100 and an ante of $10 a stack of $23,000 has … Read More

How WinFixer Infects

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Initial message prior to infection – Disconnect from the internet before closing this! There are several ways in which WinFixer can infect a computer. Users using Internet Explorer are most susceptible, although users of other browsers, such as Firefox and … Read More

Packing and transport

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Packing and transport Ambalare şi transport 30 January 1991 Dear Sirs, We have received your letter of 5th January. All the containers are clearly marked with the accepted interna-tional sign-fragile-top-bottom. We thank you for your order. Yours faithfully, Cordon Barries … Read More

Interpreting for Europe

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English native speaker interpreters working for Europe. Many more are needed for an exciting career at the very heart of European decision-making. Need an webmaster? Click HERE

Parlay

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A parlay is a single bet that links together two or more individual wagers and is dependent on all of those wagers winning together. The benefit of the parlay is that there are much higher payoffs than placing each individual … Read More

Advertisements using spyware

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Many spyware programs reveal themselves visibly by displaying advertisements. Some programs simply display pop-up ads on a regular basis—for instance, one every several minutes, or one when the user opens a new browser window. Others display ads in response to … Read More

Conference interpreting

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Conference interpreting is the interpretation of a conference, either simultaneously or consecutively, although the advent of multi-lingual meetings has consequently reduced the consecutive interpretation in the last 20 years. Conference interpretation is divided between two markets: the institutional and private. … Read More

Texas hold ’em – Starting hands heads up

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For any given starting hand, there are 50 × 49 ÷ 2 = 1,225 hands that an opponent can have before the flop. (After the flop, the number of possible hands an opponent can have is reduced by the three … Read More

Spam targeting search engines (Spamdexing)

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Spamdexing (a portmanteau of spamming and indexing) refers to the practice on the World Wide Web of deliberately modifying HTML pages to increase the chance of them being placed high on search engine relevancy lists. People who do this are … Read More

Information for negotiations

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Information Informaţii 1. As promised, here is a summary of our present negotiations with… 2. All we can say at presents is that we are negotiating with them on the subject. 3. Negotiations are in a fairly advanced stage. 4. … Read More

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